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Item Details
Title:
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MARKETING
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Volume: |
2007-2008 |
By: |
John E. Richardson |
Format: |
Paperback |
List price:
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£24.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0073379883 |
ISBN 13: |
9780073379883 |
Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
Pub. date: |
1 October, 2006 |
Edition: |
29th Revised edition |
Series: |
Annual Editions |
Pages: |
224 |
Description: |
Provides access to articles selected from the best of the public press. This work's organizational features include: an annotated listing of selected World Wide Web sites; an annotated table of contents; a topic guide; a general introduction; brief overviews for each section; an index; and an instructor's resource guide with testing materials. |
Synopsis: |
This twenty-ninth edition of "Annual Editions: Marketing" provides convenient, inexpensive access to current articles selected from the best of the public press. Organizational features include: an annotated listing of selected World Wide Web sites; an annotated table of contents; a topic guide; a general introduction; brief overviews for each section; a topical index; and an instructor's resource guide with testing materials. "Using Annual Editions in the Classroom" is offered as a practical guide for instructors. "Annual Editions" titles are supported by a student website. |
Publication: |
US |
Imprint: |
McGraw Hill Higher Education |
Returns: |
Non-returnable |
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