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Item Details
Title:
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PUBLIC RELATIONS WRITING
FORM AND STYLE |
By: |
Doug Newsom, Bob Carrell |
Format: |
Paperback |
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List price:
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£27.50 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
0534255000 |
ISBN 13: |
9780534255008 |
Publisher: |
CENGAGE LEARNING, INC |
Pub. date: |
4 January, 1995 |
Edition: |
4th Revised edition |
Pages: |
528 |
Description: |
This text covers all aspects of public relations writing with the practical approach that one would expect to find in a trade book, but with the principles and theories interwoven so that students write with understanding and purpose. |
Synopsis: |
This text covers all aspects of public relations writing with the practical approach that one would expect to find in a trade book, but with the principles and theories interwoven so that students write with understanding and purpose. Topics that are addressed include: writing PR people do and the context in which they do it; writing for small audiences; and writing for the mass media and special audiences. |
Illustrations: |
Illustrations |
Publication: |
US |
Imprint: |
Wadsworth Publishing Co Inc |
Returns: |
Non-returnable |
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