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Item Details
Title:
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CENGAGE ADVANTAGE BOOKS: THIS IS PR
THE REALITIES OF PUBLIC RELATIONS, INTERNATIONAL EDITION |
By: |
Doug Newsom, Judy Turk, Dean Kruckeberg |
Format: |
Paperback |
List price:
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£77.99 |
Our price: |
£74.09 |
Discount: |
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You save:
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£3.90 |
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ISBN 10: |
1133307612 |
ISBN 13: |
9781133307617 |
Availability: |
Usually dispatched within 1-3 weeks.
Delivery
rates
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Stock: |
Currently 0 available |
Publisher: |
CENGAGE LEARNING, INC |
Pub. date: |
1 January, 2012 |
Edition: |
11th edition |
Pages: |
384 |
Description: |
Covers the world of public relations with an emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. |
Synopsis: |
Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, 11E, International Edition covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom. |
Publication: |
US |
Imprint: |
Wadsworth Publishing Co Inc |
Returns: |
Returnable |
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