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Item Details
Title: STRATEGIC MANAGEMENT IN TOURI
By: Luiz Moutinho (Editor), Geoff Southern
Format: Paperback

List price: £30.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 085199282X
ISBN 13: 9780851992822
Publisher: CABI PUBLISHING
Pub. date: 1 May, 2000
Pages: 352
Description: The aim of this advanced textbook is to provide a synthesis of integrated strategic management in tourism that will benefit students in their future careers.
Synopsis: This book contains coverage and analytical discussion of the three key areas of contemporary tourism management: evaluation of the most important global trends in tourism; analysis of the impact of crucial environmental issues and their implications; and the major factors affecting international tourism management. The aim of this advanced textbook is to provide a synthesis of integrated strategic management in tourism that will benefit students in their future careers. It will also be useful to professionals working in the tourism sector.
Publication: UK
Imprint: CABI Publishing
Returns: Non-returnable
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