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Item Details
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RESEARCH MEMORANDUM 77 - THE ROLE OF PRODUCT INVOLVEMENT, KNOWLEDGE, AND PERCEPTIONS IN EXPLAINING CONSUMER PURCHASE BEHAVIOUR OF COUNTERFEITS: DIRECT AND INDIRECT EFFECTS
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| By: |
Xuemei Bian, Luiz Moutinho |
| Format: |
Paperback |
| List price:
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£2.50 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1906422052 |
| ISBN 13: |
9781906422059 |
| Publisher: |
UNIVERSITY OF HULL, BUSINESS SCHOOL (HUBS) |
| Series: |
Research Memorandum 77 |
| Pages: |
34 |
| Illustrations: |
4 tables, 1 figure |
| Publication: |
UK |
| Imprint: |
University of Hull, Business School (HUBS) |
| Returns: |
Non-returnable |
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