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Item Details
Title:
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MARKETING STRATEGY
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By: |
Orville C. Walker |
Format: |
Paperback |
List price:
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£40.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0071116745 |
ISBN 13: |
9780071116749 |
Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
Pub. date: |
1 March, 2005 |
Edition: |
5 Rev ed |
Pages: |
384 |
Description: |
Presents a paper-back text which can be used on its own or packaged with a case book. This book covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing''s cross and inter-functional relationships. |
Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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