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Item Details
Title:
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THE NEW BUSINESS ROAD TEST
WHAT ENTREPRENEURS AND EXECUTIVES SHOULD DO BEFORE WRITING A BUSINESS PLAN |
By: |
John Mullins |
Format: |
Paperback |
List price:
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£24.99 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
027373279X |
ISBN 13: |
9780273732792 |
Publisher: |
PEARSON EDUCATION LIMITED |
Pub. date: |
10 June, 2010 |
Edition: |
3rd edition |
Pages: |
336 |
Description: |
Building on lessons learned by studying numerous entrepreneurs, this book details the author's seven domains model for assessing new business ideas. The model is comprised of four market and industry domains and three related to the entrepreneurial team. |
Synopsis: |
Starting your own business is a daunting task. No matter how talented you are, no matter how much capital you have, no matter how good your business plan is, if you? re pursuing a fundamentally flawed opportunity you? re heading for failure. So before spending time and money on a new enterprise it? s vital to know if your idea is actually going to work in practice. The New Business Road Test shows you how to avoid the obvious mistakes that everyone else makes. The new edition of this best-selling book features: ? A new version of the 7 domains model.? Updated case studies that reflect the changes that have happened in the last four years.? Chapter 13 has been rewritten to make the Industry Analysis Checklist more understandable.? A new author run companion website for readers to access extra information. |
Publication: |
UK |
Imprint: |
Financial Times Prentice Hall |
Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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