Title:
|
POLITICAL MARKETING IN CANADA
|
By: |
Alex Marland (Editor), Thierry Giasson (Editor), Jennifer Lees-Marshment (Editor) |
Format: |
Paperback |
List price:
|
£27.99 |
Our price: |
£23.79 |
Discount: |
|
You save:
|
£4.20 |
|
|
|
|
ISBN 10: |
0774822295 |
ISBN 13: |
9780774822299 |
Availability: |
Publisher out of stock. This item may be subject to delays or cancellation.
Delivery
rates
|
Stock: |
Currently 0 available |
Publisher: |
UNIVERSITY OF BRITISH COLUMBIA PRESS |
Pub. date: |
1 July, 2012 |
Series: |
Communication, Strategy, and Politics |
Pages: |
320 |
Description: |
The first book-length exploration of how marketing tools and concepts are transforming elections and politics in Canada. |
Synopsis: |
Political Marketing in Canada introduces politicians,political parties, policy makers, and advisers and scholars inpolitical science, marketing, and communications to an innovative newperspective on electioneering and politics. |
Publication: |
Canada |
Imprint: |
University of British Columbia Press |
Prizes: |
Commended for The Hill Times Editors' 25 Pick of Best Books for 2012 (Canada).
Commended for The Hill Times List of Top 100 Best Books for 2012 (Canada). |
Returns: |
Returnable |