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Item Details
Title: FESTIVAL AND EVENTS MANAGEMENT
By: Ian Yeoman (Editor), Martin Robertson (Editor), Jane Ali-Knight (Editor)
Format: Electronic book text

List price: £45.99


We believe that this item is permanently unavailable, and so we cannot source it.

ISBN 10: 1136403469
ISBN 13: 9781136403460
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 17 October, 2003
Pages: 448
Synopsis: Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.
Publication: UK
Imprint: Routledge
Returns: Non-returnable
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