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Item Details
| Title:
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CAMPAIGN
A FUNCTIONAL ANALYSIS OF PRESIDENTIAL CAMPAIGN DISCOURSE |
| Volume: |
2000 |
| By: |
William L. Benoit, John P. McHale, Glenn J. Hansen |
| Format: |
Paperback |
| List price:
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£42.00 |
| Our price: |
£37.80 |
| Discount: |
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| You save:
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£4.20 |
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| ISBN 10: |
0742529142 |
| ISBN 13: |
9780742529144 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
ROWMAN & LITTLEFIELD |
| Pub. date: |
25 September, 2003 |
| Series: |
Communication, Media and Politics |
| Pages: |
300 |
| Description: |
This work applies the functional theory of political campaign discourse - analyzing how messages acclaim, attack, or defend - to several different forms of campaign communication in the 2000 US presidential primary and general election. These forms include TV talk show appearances. |
| Synopsis: |
Campaign 2000 applies the functional theory of political campaign discourse-analyzing how messages acclaim, attack, or defend-to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse. |
| Illustrations: |
references, bibliography, index |
| Publication: |
US |
| Imprint: |
Rowman & Littlefield Publishers |
| Returns: |
Returnable |
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