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Item Details
Title: CONSUMER BEHAVIOUR
A PRACTICAL GUIDE
By: Gordon R. Foxall
Format: Hardback

List price: £110.00
Our price: £106.70
Discount:
3% off
You save: £3.30
ISBN 10: 1138832367
ISBN 13: 9781138832367
Availability: Usually dispatched within 1-3 weeks.
 Delivery rates
Stock: Currently 0 available
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 26 November, 2014
Series: Routledge Library Editions: Consumer Behaviour
Pages: 214
Description: Previously published: London: Croom Helm, 1980.
Synopsis: This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphasis throughout is on making these sciences practical for the marketing manager by focusing on those aspects of consumer behaviour which prove useful for managerial decision-making. The introduction defines the scope of the book in these terms and outlines a model for the consumer buying process. The book conlcudes with detailed models of consumer choice.
Publication: UK
Imprint: Routledge
Returns: Returnable
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ADVANCED INTRODUCTION TO CONSUMER BEHAVIOR ANALYSIS (HB)
ADVANCED INTRODUCTION TO CONSUMER BEHAVIOR ANALYSIS (PB)
BEHAVIORAL PERSPECTIVE MODEL OF PURCHASE AND CONSUMPTION
COGNITIVE STYLE AND USE (PB)
COGNITIVE STYLES OF CONSUMER INITIATORS (PB)
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CONSUMER BEHAVIOUR
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CONSUMER BEHAVIOUR
CONSUMER BEHAVIOUR (PB)
CONSUMER BEHAVIOUR (PB)
CONSUMER BEHAVIOUR ANALYSIS (HB)
CONSUMER BEHAVIOUR AS AN EVOLUTIONARY PROCESS
CONSUMER CHOICE (PB)
CONSUMER DECISION MAKING (PB)
CONSUMER INITIATORS
CONSUMER PSYCHOLOGY FOR MARKETING (PB)
CONSUMER PSYCHOLOGY FOR MARKETING (PB)
CONSUMER PSYCHOLOGY FOR MARKETING (PB)
CONSUMER PSYCHOLOGY IN BEHAVIORAL PERSPECTIVE (PB)
CONSUMER PSYCHOLOGY IN BEHAVIOURAL PERSPECTIVE (PB)
CONSUMERS IN CONTEXT
CONSUMERS IN CONTEXT
CONSUMERS IN CONTEXT
CONSUMERS IN CONTEXT (HB)
CONSUMERS IN CONTEXT (HB)
CONSUMERS IN CONTEXT (PB)
CONTEXT AND COGNITION (PB)
CONTEXT AND COGNITION IN CONSUMER PSYCHOLOGY
CONTEXT AND COGNITION IN CONSUMER PSYCHOLOGY
CONTEXT AND COGNITION IN CONSUMER PSYCHOLOGY
CONTEXT AND COGNITION IN CONSUMER PSYCHOLOGY (HB)
CONTEXT AND COGNITION IN CONSUMER PSYCHOLOGY (PB)
CONTINUUM OF CONSUMER CHOICE (HB)
CORPORATE INNOVATION
CORPORATE INNOVATION
CORPORATE INNOVATION
CORPORATE INNOVATION (PB)
CORPORATE INNOVATION (RLE MARKETING) (HB)
EXPLAINING CONSUMER CHOICE
EXPLAINING CONSUMER CHOICE (HB)
EXPLAINING CONSUMER CHOICE (PB)
FACTOR ANALYTIC STUDY OF CONSUMER'S LOCATIONAL SPECIFIC VALUES (PB)
HANDBOOK OF DEVELOPMENTS IN CONSUMER BEHAVIOUR (HB)
HANDBOOK OF DEVELOPMENTS IN CONSUMER BEHAVIOUR (PB)
HOW INDIVIDUAL DIFFERENCES AND SITUATIONAL CONTEXT INFLUENCE COMPUTER UTILIZATION (PB)
IMPACT OF COGNITIVE STYLE ON VARIETY SEEKING BY FOOD INNOVATORS
INTENTIONAL BEHAVIORISM
INTERPRETING CONSUMER CHOICE
INTERPRETING CONSUMER CHOICE
INTERPRETING CONSUMER CHOICE
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INTERPRETING CONSUMER CHOICE (HB)
INTERPRETING CONSUMER CHOICE (PB)
MANAGEMENT OF USER-INITIATED NEW PRODUCT DEVELOPMENT
MARKETING IN THE SERVICE INDUSTRIES
MARKETING IN THE SERVICE INDUSTRIES
MARKETING IN THE SERVICE INDUSTRIES
MARKETING IN THE SERVICE INDUSTRIES (HB)
MARKETING IN THE SERVICE INDUSTRIES (PB)
MARKETING PSYCHOLOGY
MARKETING PSYCHOLOGY (HB)
MARKETING PSYCHOLOGY (PB)
PATTERNS OF CONSUMER VERSUS NON-CONSUMER STAKEHOLDER ORIENTATION (PB)
PERSPECTIVES ON CONSUMER CHOICE (HB)
PERSPECTIVES ON CONSUMER CHOICE (PB)
PSYCHOLOGICAL BASIS OF MARKETING (PB)
SOURCES OF CONSUMER SATISFACTION WITH BIRMINGHAM'S INTERNATIONAL CONVENTION CENTRE (PB)
STRATEGIC MARKETING MANAGEMENT
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THE BEHAVIORAL ECONOMICS OF BRAND CHOICE
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THE ROUTLEDGE COMPANION TO CONSUMER BEHAVIOR ANALYSIS
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THEORY OF THE MARKETING FIRM
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UNDERSTANDING CONSUMER CHOICE
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UNDERSTANDING CONSUMER CHOICE (PB)
VARIATION IN ADDRESSING STAKEHOLDER NEEDS IN UK COMPANIES AND THE IMPLICATIONS FOR PERFORMANCE (PB)

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