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Item Details
Title:
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BUSINESS RESEARCH METHODS
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By: |
Barry J. Babin, Mitch Griffin, William G. Zikmund |
Format: |
Mixed media product |
List price:
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£93.99 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
1111826927 |
ISBN 13: |
9781111826925 |
Publisher: |
CENGAGE LEARNING, INC |
Pub. date: |
12 March, 2012 |
Edition: |
9th Revised edition |
Pages: |
736 |
Synopsis: |
This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies. |
Publication: |
US |
Imprint: |
South-Western College Publishing |
Returns: |
Returnable |
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