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Item Details
| Title:
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SEEING IS BELIEVING: AN INTRODUCTION TO VISUAL COMMUNICATION
AN INTRODUCTION TO VISUAL COMMUNICATION |
| By: |
Arthur Asa Berger |
| Format: |
Paperback |
| List price:
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£32.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1559349093 |
| ISBN 13: |
9781559349093 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
17 October, 1997 |
| Edition: |
2nd edition |
| Pages: |
210 |
| Description: |
Seeing Is Believing uses semiological and psychological concepts to help readers gain an understanding of the way we nd meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, fun style; numerous illustrations are offered to show how the principles discussed have been applied. |
| Synopsis: |
Seeing Is Believing uses semiological and psychological concepts to help readers gain an understanding of the way we nd meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, fun style; numerous illustrations are offered to show how the principles discussed have been applied. |
| Publication: |
US |
| Imprint: |
Mayfield Publishing Co ,U.S. |
| Returns: |
Non-returnable |
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