 |
|
|
Item Details
| Title:
|
MARKETING
|
| By: |
Geoff Lancaster, M. Cowling, Paul Reynolds |
| Format: |
Paperback |
| List price:
|
£48.99 |
|
We currently do not stock this item, please contact the publisher directly for
further information.
|
|
|
|
|
|
| ISBN 10: |
0333987896 |
| ISBN 13: |
9780333987896 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
24 September, 2003 |
| Edition: |
2nd ed. 2003 |
| Pages: |
448 |
| Description: |
Adopting a student-centred approach with activities, exercises and case studies, this text is designed specifically as an introductory text for those studying marketing for the first time. The book includes coverage of newer areas such as Internet Marketing, Customer Relationship Marketing and International Marketing. |
| Synopsis: |
Adopting a student-centred approach with activities, exercises and case studies, this text is designed specifically as an introductory text for those studying marketing for the first time. The book includes coverage of newer areas such as Internet Marketing, Customer Relationship Marketing and International Marketing. |
| Illustrations: |
448 p. |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Returnable |
|
|
|
 |
Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
|
|
|
|
|
|
|
|
|
|
|