| Title:
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CUSTOMER RELATIONSHIP MANAGEMENT IN THE DIGITAL AGE
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| By: |
G. Shainesh |
| Format: |
Hardback |
| List price:
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£200.00 |
| Our price: |
£180.00 |
| Discount: |
|
| You save:
|
£20.00 |
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| ISBN 10: |
1032854383 |
| ISBN 13: |
9781032854380 |
| Availability: |
Not yet published. (You may still order this item, and we will dispatch your order as soon as it becomes available.)
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| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
30 May, 2025 |
| Pages: |
224 |
| Description: |
Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets. |
| Illustrations: |
7 Tables, black and white; 32 Line drawings, black and white; 32 Illustrations, black and white |
| Returns: |
Returnable |